You may have seen a lot of large and small companies who share their core values. Core values represent the company's cultural outcome. Let's admit, the outcome is the most important result. But CORE guiding principles go beyond a mere acronym of core values and provides a lightweight framework for building a company up to that outcome. Asher Bond Ventures provides this framework openly to any teams who aim to do the right things for the right reasons, especially when they aim to build lasting IPO-worthy companies that people will want to work at long-term to deliver magnitudes of improvement to significant numbers of customers.